The Bonne Blog
Featured
Email marketing is often a step that people miss or skip thinking it doesn’t generate much impact anyways. It’s actually one of the most underrated but important marketing aspects of your business. You own it, you control it - including your following.
By finding out who you want to work with (your ideal client) and then figuring out how to serve them over and over again (within your specific niche), you will completely up level your marketing game.
Your branding is your business card. When someone stumbles upon any of your business collaterals - think business card, website, IG feed - you have 2.7 seconds to catch their attention. There is no room for fluff, no cohesiveness or BS. Your branding has to be more than good.
These days, you need to MORE than just kinda know about your ideal client. This is important for creating a brand and marketing strategies that speak directly to your target audience.
We are SO excited to bring to you this really special Q&A interview with Bonne Media’s very own founder, Ash. She talks about juggling all of the things mom, work, running a business and day-to-day life. She does it all and holds nothing back! We really don't know how she does it all but she does, and she does it SO well!
As a busy entrepreneur and a creative one at that, we know how draining it can feel when it seems like we are always working on the same tasks over and over again, working in our business aimlessly, or being everything for everyone. Here are some of our favourite strategies we use everyday when organizing our calendar that is helpful in preserving our own creative energy for life and work:
We’ve been there done that and we sure as heck ain’t going back! Instead, we’ve worked really hard to always have our content planned at least 1 month ahead and it has made the world of a difference. This is our step-by-step guide for planning monthly social media content without the overwhelm!
Well 2021 is almost over, wow! Now that we are busy supporting our clients in reaching their revenue goals this holiday season, it’s hard to believe that we need to start planning for 2022 - yes already! Now here are 4 steps for planning your next year marketing strategy:
Making sure your brand is consistent and cohesive, while your business is organized and automated can be incredibly overwhelming - we know! Well here are our 5 must-have, use every day, couldn’t run our business without tools:
Do you ever feel like you have a million tabs open, your to-do list is never-ending and you are being pulled in every direction all at once? We know this season is a BIG DEAL for e-commerce businesses and we want to help you up your productivity to up your business game, and in turn up your revenue goals - win-win! Here are some of our go-to tips and tricks for boosting your productivity and make the most of this season:
Yes, you heard that right! Instagram recently announced their newest update and it is one we have long been waiting for! Finally you can now use the infamous Instagram story link stickers in your stories, regardless of how many followers you have.
Instagram recently introduced one of their newest ventures, Instagram Shop: a new e-commerce destination that makes it possible to shop DIRECTLY from the app! Offering a brand new menu shortcut, Instagram Shop is a gamechanger in how businesses make money directly on Instagram.
Ensuring that your business account on Instagram is accessible isn’t only just the right thing to do, it can also improve engagement and strengthen your sense of community with your audience. Having an ACCESSIBLE Instagram account is easier than you may think!
Instagram recently introduced a new feature for sharing curated, scrollable content: Instagram Guides! This new format allows for users to have an easier way to share and consume HELPFUL tips and recommendations in an EASY format.
As a business owner, you need your Instagram to do more than just COLLECT likes - you need it to drive SALES.
Your photos may stop the scroll on social media, but it’s your CAPTION that will compel your audience to take ACTION.
Social media slowly made its way into our lives until it became the focal point of our lives. Businesses and brands have taken notice and social media slowly became the way we do marketing.
We all come to the point in our businesses where your business needs to step up its GAME to support you and your goals. It is so very important to have a GAME PLAN for how you are going to design a PREDICTABLE, PROFITABLE business.
Did you know that over 80% of Instagram users look to Insta BEFORE they make a buying choice? AND, almost everyone on Instagram follows businesses on there as well?
Have you ever been in a position where you write a great post and then...nothing? Well, you’re not alone!
Ever feel like you’re just talking to yourself on social media? We’ve ALL been there! It can be difficult to show up day in and day out when nobody is engaging with the content that you’ve worked SO hard to put out there.
Looking to get more into email marketing but have NO idea where to start? Building an email list is one of those things that you know you should be doing, but beyond the advice to ‘grow your email list,’ you’ve got nothing to go off of! Everyone says growing the list is important, but what no one tells you is HOW to grow the list, WHERE to grow the list, or WHY to grow the list.
Finding the perfect happy-medium for your Instagram bio can be TOUGH. You have so much that you want to say while also remaining short and sweet. First you need to figure out your ideal customer so that you can set up your profile to cater to THEM, not you. Repeat it with me, your profile should cater to your target market, not you. Your Insta profile should totally include your own personal styles and tastes, but while also ensuring that you remain on BRAND with who you are targeting, and that you stick with the vibe that you want your company to give off.
Are you wondering if you should be using Instagram collections? Instagram collections is definitely a feature that hasn’t received as much hype as others, but it’s definitely underrated one of the more USEFUL tools out there!
Social media offers a modern-day platform to fulfill the Great Commission. By living authentically, sharing inspirational content, engaging in meaningful conversations, and promoting compassion, we can use our digital influence to point people to Jesus. Remember to stay consistent, patient, and prayerful as you embark on this digital ministry. Let your online presence be a beacon of hope, love, and faith, shining brightly for all to see.